A Million Trees, A Million Dreams
Inspired by the visionary work of 2004 Nobel Peace laureate Dr. Wangari Maathai and The Green Belt Movement, Roger Barnett, Chairman and CEO of Shaklee Corporation announced that in honor of the company's 50th Anniversary, Shaklee is implementing a tree-planting campaign to celebrate Earth Day 2006 across the United States and Canada. Shaklee Corporation's more than 750,000 distributors and members will organize tree-planting events in their respective communities. The company's goal is to plant more than one million trees throughout North America, helping offset a significant portion of the CO2 the company produces while raising awareness of global warming."This year is particularly important for Shaklee because we are celebrating our 50th Anniversary, and in honor of our anniversary, we are inaugurating our biggest global environmental campaign on Earth Day - A Million Trees. A Million Dreams", said Barnett. "The Green Belt Movement shares Shaklee's model for promoting environmental sustainability. We would like to duplicate efforts of The Green Belt Movement in the United States and Canada. I thank Dr. Wangari Maathai for being such an inspiration to the people of Kenya and to people around the world and for setting an example for social responsibility and environmental activism."
"It is very important for us to appreciate the resources we get from nature - to receive with gratitude and not to waste, to use them responsibly and accountably," said Dr. Wangari Maathai. "With all the health products that Shaklee is involved in, they all come from the earth. Because they come to replenish our bodies to give us better health, it is very important to understand the earth must be healthy herself in order to give us products that can promote our health. Trees clean the earth. They clean the air. I am really happy that Shaklee is involved in this fantastic tree planting campaign. We will join them. We will be together."
Shaklee will also donate $100,000 to Dr. Wangari Maathai's Green Belt Movement so that she can plant another one million trees in Kenya, Africa. Established by Dr. Wangari Maathai thirty years ago, The Green Belt Movement is a grassroots organization that concentrates on planting trees by groups of women, helping to conserve the environment and improve the quality of their lives. Dr. Wangari Maathai was awarded The 2004 Nobel Peace Prize for her significant work with the environment.
Shaklee's Environmental Record: Actions Speak Louder than Words
For 50 years, Shaklee has promoted the principle of "Living in Harmony with Nature." Dr. Forrest Shaklee, our founder, believed in both the healing powers of natural products, and in our responsibility to be stewards for our environment. To combat water pollution Dr. Shaklee created Basic-H, one of the first organic, biodegradable cleaners back in 1960, before there even was an environmental movement!
To combat deforestation, Shaklee worked with the American Himalayan Foundation, an organization chaired by Sir Edmund Hillary, and contributed to having over 1 million trees planted in Asia. And in 2005 Shaklee offered its support to the Green Belt Movement in its efforts to plant trees in Africa.
Shaklee has also been active in the area of global warming since 1986 when the company funded a research project to the Artic with explorer Will Steger to measure the impact of global warming on the icecaps, as well as research expeditions, in 1989 and 1996 to measure the acceleration of the melting icecaps.
Continuing its strong commitment to global warming, in 2000 Shaklee decided to take steps to offset its CO2 emissions, with the objective of having a net zero impact on global warming. As a result Shaklee became the first company in the United States to be certified Climate Neutral by investing in fossil fuel reduction projects to directly offset the amount of CO2 the company created. In 2002 Shaklee received the U.S. EPA's International Climate Protection Award, as well as the Environmental Stewardship International Award from Social Accountability Internationa,l for leadership on global warming.
Today, Shaklee leads the way again with it?s new A Million Trees, A Million Dreams campaign to plant a million trees both here and abroad.
We hope you'll join us in going green, saving green and making your world a healthier environment in the process.
Additional information: View an informative pamphlet about Basic-H.
Check out the safest, most effective products to clean your home.
